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5 Common Home Staging Mistakes Sellers Make—and How to Avoid Them

Selling your home is one of the biggest transitions you’ll make, and first impressions matter more than ever in today’s competitive market. However, home staging is a nuanced process, and even small missteps can impact how buyers perceive your home.

Here are the 5 most common home staging mistakes sellers make—and how to avoid them with a professional touch.

Occupied staging a modern kitchen with wooden countertops, pendant lights, and sleek appliances. Open shelves and neutral tones create a cozy, stylish ambiance.

1. Leaving Rooms Vacant

Did you know only 10% of buyers can imagine what a room might look like when it's empty? That’s right—most buyers struggle to visualize how furniture will fit in an empty space, which can make rooms seem smaller and less inviting.

Solution: Showcase your home’s potential by staging every room. By strategically placing furniture and décor, you not only demonstrate how the space can function but also help buyers emotionally connect with the home. Remember, a staged room tells a story buyers can’t resist.

Three folding chairs in a sunlit room with wooden floors, near a white stone fireplace. Light streams through large windows.
Vacant staging in Calgary home modern living room with white sofa, coffee table, and chairs on wooden floor. White fireplace, abstract art, Eiffel Tower print, bright mood.

2. DIY Overload

With endless TV shows, online tutorials, and books on staging, it’s easy to feel overwhelmed by advice. While DIY staging might seem cost-effective, it often results in generic or mismatched results that don’t suit your home’s unique features.

Solution: Partner with a Staging Strategist who will create a personalized plan tailored to your home. At HS Home Staging, we highlight your property’s strengths, ensuring it resonates with buyers and makes a lasting impression.

3. Borrowing the Wrong Furniture

When filling in gaps, many sellers turn to borrowed furniture from friends and family. While this seems like an easy fix,

mismatched pieces can clash with your home’s style and distract buyers.

Solution: Choose furniture and accessories that complement your home’s aesthetic. Professional stagers carefully select pieces that enhance your space, ensuring every detail works to captivate buyers.

Occupied staging with two black armchairs with white cushions in a minimalist room. A cowhide rug and potted plants accent the neutral walls and lighting.
Occupied staging with two black chairs with white pillows in a modern room featuring a round mirror, deer artwork, plant, and black-white rug on beige carpet.













4. Ignoring Artwork

Bare walls can make rooms feel cold and unfinished, but personal or mismatched artwork can alienate buyers. Many sellers avoid adding art altogether, leaving their homes feeling incomplete.

Solution: Incorporate neutral, buyer-friendly artwork to bring warmth and character to your home. For selling, replace personal wall pieces with artwork that appeals to a broad audience. Additionally, consider using mirrors strategically. Not only do they act as decorative pieces, but they also reflect light and create the illusion of a larger, brighter space. This simple addition can make a room feel polished, inviting, and more spacious.

5. Staging After Listing

Your home’s first two weeks on the market are crucial for attracting buyers. Waiting to stage until after your property is listed risks losing buyer interest during this pivotal time.

Solution: Stage your home before listing to maximize its impact. A well-staged home creates a powerful first impression that draws in the largest pool of potential buyers from day one.




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